BU Webpage Design

This project is a responsive single-page website redesign created to promote the Graphic Design program at Bellevue University. Targeted at prospective students, families, and educators, the site functions as both a marketing tool and an informational hub. Reimagining the original Bellevue website, this version brings clarity, structure, and visual engagement to the forefront. The clean, modern layout reflects the university’s visual identity, with clear hierarchy, consistent spacing, and purposeful typography guiding users through the content. Key features include an interactive accordion for exploring course descriptions and a curated gallery showcasing student work—highlighting the program’s creative output. Designed with accessibility and engagement in mind, the page offers an intuitive experience across devices while introducing the academic and artistic opportunities within Bellevue’s design program. To extend the campaign beyond the screen, I designed a suite of promotional materials including a bus stop advertisement, billboard, bumper sticker, and Instagram marketing post—each crafted to reinforce brand consistency and generate interest through bold visuals and strategic messaging.